top of page

Godmama's Launch PR Campaign





Dishing out contemporary takes on traditional heirloom recipes, modern Peranakan restaurant and bar Godmama was launched at the same time as its landlord - the newly redeveloped lifestyle mall Funan. In standing out from the deluge of new F&B establishments that opened at the same time, we rolled out a strong communications plan to engage traditional media like Straits Times and Business Times, as well as popular digital platforms and food-focused key opinion leaders.

This resulted in more than S$110,000 in media value, an estimated S$330,000 in PR value and a still-thriving Godmama!

Godmama's Launch PR Campaign
bottom of page